{"id":46351,"date":"2017-08-18T15:20:07","date_gmt":"2017-08-18T19:20:07","guid":{"rendered":"http:\/\/isarta.com\/infos\/?p=46351"},"modified":"2017-08-18T15:31:32","modified_gmt":"2017-08-18T19:31:32","slug":"shoofping-lessayage-virtuel-en-provenance-de-montreal","status":"publish","type":"post","link":"https:\/\/isarta.fr\/infos\/shoofping-lessayage-virtuel-en-provenance-de-montreal\/","title":{"rendered":"Shoofping: l&rsquo;essayage virtuel en provenance de Montr\u00e9al"},"content":{"rendered":"<p><span style=\"font-size: 20px; color: #000080;\">Parmi les ph\u00e9nom\u00e8nes qui changeront notre fa\u00e7on d&rsquo;acheter dans le futur, on compte la\u00a0<span style=\"color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"http:\/\/www.creativeguerrillamarketing.com\/augmented-reality\/10-examples-augmented-reality-retail\/\">r\u00e9alit\u00e9 augment\u00e9e<\/a>.\u00a0<\/span>D\u00e9j\u00e0, plusieurs entreprises s\u2019int\u00e9ressent \u00e0 son\u00a0<span style=\"color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/www.geekwire.com\/2017\/augmented-reality-shopping-phone-patent-hints-amazons-aspirations\/\">d\u00e9veloppement<\/a>\u00a0<\/span>ou encore ont commercialis\u00e9 des\u00a0<span style=\"color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/youtu.be\/vDNzTasuYEw\">solutions<\/a><\/span>\u00a0qui tirent profit de ce proc\u00e9d\u00e9.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-46381 \" src=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2017\/08\/shop.png\" width=\"601\" height=\"444\" srcset=\"https:\/\/isarta.fr\/infos\/wp-content\/uploads\/2017\/08\/shop.png 748w, https:\/\/isarta.fr\/infos\/wp-content\/uploads\/2017\/08\/shop-300x222.png 300w\" sizes=\"auto, (max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 984px) 61vw, (max-width: 1362px) 45vw, 600px\" \/><\/p>\n<p><span style=\"font-size: 12px; color: #808080;\">18 ao\u00fbt 2017<\/span><\/p>\n<p>Dipl\u00f4m\u00e9e de HEC Montr\u00e9al,<strong> Marwa Ben Aissa<\/strong> s\u2019est elle aussi int\u00e9ress\u00e9e au potentiel de la <strong>r\u00e9alit\u00e9 augment\u00e9e<\/strong> lors d\u2019un stage d\u2019\u00e9tude \u00e0 <strong>Hong Kong.<\/strong><\/p>\n<p>\u00c0 son retour \u00e0 Montr\u00e9al, celle qui est \u00e9galement passionn\u00e9e de <strong>mode<\/strong> s\u2019est pench\u00e9e sur les fa\u00e7ons dont cette nouvelle technologie pouvait <strong>am\u00e9liorer<\/strong> l\u2019exp\u00e9rience d\u2019<strong>achat en ligne.<\/strong><\/p>\n<p>\u00c0 l\u2019\u00e9t\u00e9\u00a02016, elle fonde<span style=\"color: #3366ff;\"> <a style=\"color: #3366ff;\" href=\"http:\/\/shoofping.com\/\">Shoofping<\/a><\/span>. Disponible sur <strong>iOS<\/strong> et <strong>Android,<\/strong> l\u2019application <strong>Shoofping<\/strong> permet d\u2019acc\u00e9der \u00e0 une s\u00e9rie d\u2019<strong>accessoires de mode<\/strong> qui peuvent \u00eatre <strong>superpos\u00e9s<\/strong> instantan\u00e9ment \u00e0 une <strong>photo<\/strong> de soi. En quelques secondes, peu importe o\u00f9 l\u2019on se trouve, il est possible d\u2019avoir un aper\u00e7u de notre<strong> look<\/strong> si on portait le produit sur <strong>soi.<\/strong> En prenant soin de se placer dans le<strong> bon angle,<\/strong> le r\u00e9sultat obtenu est tr\u00e8s <strong>r\u00e9aliste.<\/strong><\/p>\n<h2><span style=\"font-size: 24px; color: #000080;\"><strong>Du prototype \u00e0 la commercialisation<\/strong><\/span><\/h2>\n<p>Pour l\u2019instant, la solution offerte par Shoofping est \u00e0 l\u2019\u00e9tape de<strong> prototype.<\/strong> Reste maintenant \u00e0 d\u00e9velopper une version<strong> commercialisable<\/strong> du produit.<\/p>\n<p>Pour ce faire, Shoofping a re\u00e7u une aide financi\u00e8re de <strong>100\u00a0000\u00a0$<\/strong> d\u2019un ange investisseur. Cette contribution permettra de <strong>finaliser<\/strong> le produit et de le mettre sur le <strong>march\u00e9<\/strong> en d\u00e9but<strong> 2017.<\/strong><\/p>\n<p>La version qui sera commercialis\u00e9e tiendra compte de diff\u00e9rents <strong>besoins<\/strong> exprim\u00e9s jusqu\u2019ici par les <strong>clients<\/strong> ayant test\u00e9 la solution. Une version accessible sur <strong>ordinateur<\/strong> sera notamment <strong>d\u00e9velopp\u00e9e.<\/strong><\/p>\n<h2><span style=\"font-size: 24px; color: #000080;\"><strong>Des d\u00e9fis pour l\u2019avenir<\/strong><\/span><\/h2>\n<p>Pour l\u2019avenir de<strong> Shoofping,\u00a0<\/strong>Marwa Ben Aissa voit <strong>grand.<\/strong> Elle souhaite en effet que son entreprise compte parmi les <strong>leaders mondiaux<\/strong> de l\u2019essayage virtuel. Pour y arriver, un des plus grands d\u00e9fis sera de <strong>faire conna\u00eetre<\/strong> sa solution et de la <strong>faire adopter.<\/strong> Selon elle, au-del\u00e0 m\u00eame des <strong>d\u00e9fis techniques,<\/strong> il s\u2019agit l\u00e0 du plus grand<strong> enjeu<\/strong> auquel devront faire face les entreprises qui proposent des<strong> solutions<\/strong> bas\u00e9es sur la <strong>r\u00e9alit\u00e9 augment\u00e9e.<\/strong><\/p>\n<hr class=\"isarta-divider\" \/>\n","protected":false},"excerpt":{"rendered":"<p>Parmi les ph\u00e9nom\u00e8nes qui changeront notre fa\u00e7on d&rsquo;acheter dans le futur, on compte la r\u00e9alit\u00e9 augment\u00e9e. D\u00e9j\u00e0, plusieurs entreprises s\u2019int\u00e9ressent \u00e0 son d\u00e9veloppement ou encore ont commercialis\u00e9 des solutions qui tirent profit de ce proc\u00e9d\u00e9.<\/p>\n","protected":false},"author":2,"featured_media":46381,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[207],"class_list":["post-46351","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articleswebrs","tag-amazon"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Une solution destin\u00e9e au magasinage en ligne<\/title>\n<meta name=\"description\" content=\"Gr\u00e2ce \u00e0 la r\u00e9alit\u00e9 augment\u00e9e, Shoofping, une entreprise montr\u00e9alaise, permet l&#039;essaye virtuel. 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