{"id":54262,"date":"2018-04-26T13:30:02","date_gmt":"2018-04-26T17:30:02","guid":{"rendered":"https:\/\/isarta.com\/infos\/?p=54262"},"modified":"2018-04-26T14:49:35","modified_gmt":"2018-04-26T18:49:35","slug":"deliveroo-une-entreprise-de-livraison-qui-a-le-vent-dans-les-voiles","status":"publish","type":"post","link":"https:\/\/isarta.fr\/infos\/deliveroo-une-entreprise-de-livraison-qui-a-le-vent-dans-les-voiles\/","title":{"rendered":"Deliveroo : une entreprise de livraison qui a le vent dans les voiles"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-54325\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/04\/Deliveroo-300x120.png\" alt=\"\" width=\"703\" height=\"281\" srcset=\"https:\/\/isarta.fr\/infos\/wp-content\/uploads\/2018\/04\/Deliveroo-300x120.png 300w, https:\/\/isarta.fr\/infos\/wp-content\/uploads\/2018\/04\/Deliveroo-768x308.png 768w, https:\/\/isarta.fr\/infos\/wp-content\/uploads\/2018\/04\/Deliveroo-1024x410.png 1024w, https:\/\/isarta.fr\/infos\/wp-content\/uploads\/2018\/04\/Deliveroo.png 1203w\" sizes=\"auto, (max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 984px) 61vw, (max-width: 1362px) 45vw, 600px\" \/><\/p>\n<p><span style=\"font-size: 12px; color: #999999;\">24 avril 2018<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\" style=\"font-size: 20px; color: #000080;\">Plusieurs jeunes entreprises technologiques au concept innovant voient leurs chiffres d\u2019affaires augmenter rapidement. Bien peu peuvent toutefois se vanter d\u2019avoir connu une croissance aussi rapide que celle de l\u2019entreprise britannique Deliveroo.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">Entre 2013, l&rsquo;ann\u00e9e de sa cr\u00e9ation, et 2016, l\u2019entreprise a vu ses revenus augmenter de 107 117\u00a0%.\u00a0<\/span><span class=\"s1\">Ce chiffre impressionnant a valu \u00e0 la compagnie sp\u00e9cialis\u00e9e dans la livraison de repas la premi\u00e8re place du <a href=\"https:\/\/ig.ft.com\/ft-1000\/2018\/\"><span class=\"s2\"><span style=\"color: #3366ff;\">classement 2018<\/span><\/span><\/a> des entreprises europ\u00e9ennes ayant connu la plus forte croissance, \u00e9tabli par le Financial Times et Statista.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">Le mod\u00e8le de Deliveroo est simple. Via une application mobile ou un site web, il est possible de commander des plats provenant de restaurants avec lesquels Deliveroo poss\u00e8de des ententes. Des partenariats ont \u00e9t\u00e9 conclus avec diff\u00e9rents types de restaurants, certains offrant m\u00eame de la nourriture haut de gamme.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">Le tout est ensuite livr\u00e9 en moins de 32 minutes, pr\u00e9cis\u00e9ment.\u00a0<\/span><span class=\"s1\">Gr\u00e2ce \u00e0 son efficacit\u00e9, la vari\u00e9t\u00e9 de son offre et aussi \u00e0 de g\u00e9n\u00e9reuses promotions d&rsquo;essai, le bouche \u00e0 oreille \u00e0 rapidement fait de Deliveroo une histoire \u00e0 succ\u00e8s.<\/span><\/p>\n<h2 class=\"p1\"><span class=\"s1\" style=\"font-size: 24px; color: #000080;\"><b>Des similarit\u00e9s avec Uber<\/b><\/span><\/h2>\n<p class=\"p1\"><span class=\"s1\">Le parcours de Deliveroo pr\u00e9sente des similarit\u00e9s avec celui de plusieurs jeunes pousses, et particuli\u00e8rement avec celui d&rsquo;Uber.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">Gr\u00e2ce \u00e0 une strat\u00e9gie agressive et beaucoup d&rsquo;<a href=\"https:\/\/www.challenges.fr\/high-tech\/la-plateforme-deliveroo-leve-323-millions-d-euros_501879\"><span class=\"s2\"><span style=\"color: #3366ff;\">apports<\/span><\/span><\/a> en capitaux, l\u2019entreprise a connu une croissance ultrarapide. Elle s&rsquo;est en effet implant\u00e9e dans plusieurs dizaines de villes en Europe et en Asie, dont une centaine au Royaume-Uni seulement. Il n&rsquo;existe toutefois pas de plan pour une venue au Canada dans un avenir proche, du moins pas de fa\u00e7on officielle.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">Toutefois, comme plusieurs jeunes pousses, l&rsquo;organisation ne g\u00e9n\u00e8re pas encore de\u00a0<a href=\"https:\/\/www.telegraph.co.uk\/technology\/2017\/09\/21\/deliveroo-revenues-grow-600pc-losses-stack\/\"><span class=\"s3\"><span style=\"color: #3366ff;\">profits<\/span><\/span><\/a>, ses revenus suivant une direction similaire \u00e0 ses pertes financi\u00e8res.\u00a0<\/span><span class=\"s1\">De plus, les livreurs travaillant pour Deliveroo ont souvent fait conna\u00eetre leur m\u00e9contentement par rapport \u00e0 leur r\u00e9mun\u00e9ration. Embauch\u00e9s comme travailleurs autonomes, ceux-ci ont m\u00eame fait la <a href=\"http:\/\/metro.co.uk\/2016\/08\/11\/deliveroo-drivers-strike-in-row-over-pay-6060741\/\"><span class=\"s2\"><span style=\"color: #3366ff;\">gr\u00e8ve<\/span><\/span><\/a> en 2016 \u00e0 Londres, un des plus gros march\u00e9s de la compagnie. Des livreurs fran\u00e7ais les ont imit\u00e9s l&rsquo;an dernier dans diff\u00e9rentes villes du pays.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">La comp\u00e9tition est intense dans le domaine de la livraison, o\u00f9 \u00e9voluent des joueurs comme Uber Eats. Dans ce contexte ainsi qu&rsquo;en raison des diff\u00e9rents conflits avec ses livreurs, il sera int\u00e9ressant de voir si Deliveroo pourra maintenir un rythme de croissance aussi soutenu encore longtemps.<\/span><\/p>\n<hr class=\"isarta-divider\" \/>\n","protected":false},"excerpt":{"rendered":"<p>Plusieurs jeunes entreprises technologiques au concept innovant voient leurs chiffres d\u2019affaires augmenter rapidement. Dans les derni\u00e8res ann\u00e9es, bien peu peuvent toutefois se vanter d\u2019avoir connu une croissance aussi rapide que celle de l\u2019entreprise britannique Deliveroo.<\/p>\n","protected":false},"author":2,"featured_media":54344,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[220],"class_list":["post-54262","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articleswebrs","tag-deliveroo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>A la d\u00e9couverte de Deliveroo<\/title>\n<meta name=\"description\" content=\"Plusieurs jeunes entreprises technologiques au concept innovant voient leurs chiffres d\u2019affaires augmenter rapidement. Dans les derni\u00e8res ann\u00e9es, bien peu peuvent toutefois se vanter d\u2019avoir connu une croissance aussi rapide que celle de l\u2019entreprise britannique Deliveroo.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/isarta.fr\/infos\/deliveroo-une-entreprise-de-livraison-qui-a-le-vent-dans-les-voiles\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A la d\u00e9couverte de Deliveroo\" \/>\n<meta property=\"og:description\" content=\"Plusieurs jeunes entreprises technologiques au concept innovant voient leurs chiffres d\u2019affaires augmenter rapidement. Dans les derni\u00e8res ann\u00e9es, bien peu peuvent toutefois se vanter d\u2019avoir connu une croissance aussi rapide que celle de l\u2019entreprise britannique Deliveroo.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/isarta.fr\/infos\/deliveroo-une-entreprise-de-livraison-qui-a-le-vent-dans-les-voiles\/\" \/>\n<meta property=\"og:site_name\" content=\"Isarta Infos\" \/>\n<meta property=\"article:published_time\" content=\"2018-04-26T17:30:02+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-04-26T18:49:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/isarta.fr\/infos\/wp-content\/uploads\/2018\/04\/Deliveroo-logo.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1208\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Fran\u00e7ois Nadeau\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@FrancoisNad\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Fran\u00e7ois Nadeau\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/isarta.fr\\\/infos\\\/deliveroo-une-entreprise-de-livraison-qui-a-le-vent-dans-les-voiles\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/isarta.fr\\\/infos\\\/deliveroo-une-entreprise-de-livraison-qui-a-le-vent-dans-les-voiles\\\/\"},\"author\":{\"name\":\"Fran\u00e7ois Nadeau\",\"@id\":\"https:\\\/\\\/isarta.fr\\\/infos\\\/#\\\/schema\\\/person\\\/6f90ac1117c8d27f3c3053c734cfb723\"},\"headline\":\"Deliveroo : une entreprise de livraison qui a le vent dans les voiles\",\"datePublished\":\"2018-04-26T17:30:02+00:00\",\"dateModified\":\"2018-04-26T18:49:35+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/isarta.fr\\\/infos\\\/deliveroo-une-entreprise-de-livraison-qui-a-le-vent-dans-les-voiles\\\/\"},\"wordCount\":428,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/isarta.fr\\\/infos\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/isarta.fr\\\/infos\\\/deliveroo-une-entreprise-de-livraison-qui-a-le-vent-dans-les-voiles\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/isarta.fr\\\/infos\\\/wp-content\\\/uploads\\\/2018\\\/04\\\/Deliveroo-logo.png\",\"keywords\":[\"Deliveroo\"],\"articleSection\":[\"Web &amp; R\u00e9seaux Sociaux\"],\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/isarta.fr\\\/infos\\\/deliveroo-une-entreprise-de-livraison-qui-a-le-vent-dans-les-voiles\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/isarta.fr\\\/infos\\\/deliveroo-une-entreprise-de-livraison-qui-a-le-vent-dans-les-voiles\\\/\",\"url\":\"https:\\\/\\\/isarta.fr\\\/infos\\\/deliveroo-une-entreprise-de-livraison-qui-a-le-vent-dans-les-voiles\\\/\",\"name\":\"A la d\u00e9couverte de Deliveroo\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/isarta.fr\\\/infos\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/isarta.fr\\\/infos\\\/deliveroo-une-entreprise-de-livraison-qui-a-le-vent-dans-les-voiles\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/isarta.fr\\\/infos\\\/deliveroo-une-entreprise-de-livraison-qui-a-le-vent-dans-les-voiles\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/isarta.fr\\\/infos\\\/wp-content\\\/uploads\\\/2018\\\/04\\\/Deliveroo-logo.png\",\"datePublished\":\"2018-04-26T17:30:02+00:00\",\"dateModified\":\"2018-04-26T18:49:35+00:00\",\"description\":\"Plusieurs jeunes entreprises technologiques au concept innovant voient leurs chiffres d\u2019affaires augmenter rapidement. 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