Job Description

Are you interested in being part of an exciting journey to join a team of engaging colleagues in LEGO Korea to drive our new marketing initiatives?

Bring your marketing expertise to come live and share how the LEGO Group can better leverage OESP (owned, earned, shared and paid) platforms in Korea! This is a 1-year contract hence short notice is preferred.

Core Responsibilities

  • Work cross-functionally with key BU and APAC partners to role model the orchestration and gearing of owned / earned / shared / paid (OESP) activities of the LEGO Group towards sales and brand impact.
  • Champion and activate change journey towards prescribed integrated ways-of-working in BU Korea.
  • Support, own and drive a comprehensive BU Korea editorial calendar across platforms and touchpoints for key audience segments, ensuring that the LEGO Group in Korea drives impactful and consistent narrative.
  • Drive marketing effectiveness agenda through systematic and structured review of OESP channel performance, supporting and working together with marketing performance manager as well as digital managers in BU.
  • Provide updates to the Leadership and broader marketing community on progress of BU Korea's change journey towards OESP.
  • Support diverse marketing activation drive throughout owned, earned and shared channels within BU Korea (mainly digital team) in order to optimize & strengthen operations on OE&S.

Play your part in our team succeeding

  • Be the KOREA Change Champion for the LEGO Group's Integrated Marketing Communications (IMC) drive, code named OESP (Owned-Earned-Shared-Paid)
  • Stay on top of and influence OESP developments across BU Korea through continuous engagement of and sparring with Korea, APAC and global counterparts.

Do you have what it takes?

  • 2-3 years of relevant marketing experience towards OESP for consumer brands
  • Strong collaborator and relationship builder; able to work across various internal functions and external partners
  • Strong ownership & Can-do attitude

What's in it for you?

Here Are Some Of What To Expect

  • Family Care Leave - We offer enhanced paid leave options for those important times.
  • Insurances - All colleagues are covered by our life and disability insurance which provides protection and peace of mind.
  • Wellness - We want you to be your best self, so you'll have access to the Headspace App and lots of wellbeing initiatives and programmes run by local teams where you are based.
  • Colleague Discount - We know you'll love to build so from day 1 you will qualify for our generous colleague discount.
  • Bonus - We do our best work to succeed together. When goals are reached, you'll be rewarded through our global bonus scheme.
  • Your workplace - Our offices will be your primary workplace with flexibility to work from home during your working week. Your People Leader will discuss the principles of our hybrid work model, role eligibility and frequency with you.

Children are our role models. Their curiosity, creativity and imagination inspire everything we do. We strive to create a diverse, dynamic and inclusive culture of play at the LEGO Group, where everyone feels safe, valued and they belong.

The LEGO Group is proud to be an equal opportunity employer. We are committed to equal employment opportunity and equal pay regardless of e.g. race, colour, religion, sex, national origin, sexual orientation, disability or gender identity.

The LEGO Group is fully committed to Children's Rights and Child Wellbeing across the globe. Candidates offered positions with high engagement with children are required to take part in Child Safeguarding Background Screening, as a condition of the offer.

Thank you for sharing our global commitment to Children's Rights.

Just imagine building your dream career.

Then make it real.

Join the LEGO® team today.


Informations supplémentaires :

Monein, France

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